Are Cookies dangerous?

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There are a lot of myths surrounding cookies, mostly making them out to be in some way dangerous for your computer or infringing of privacy rights.

Cookies are, in fact, nothing more than very small text files that are placed on your computer/browser when you visit certain websites. Companies can then track certain information about sites a computer has visited by reading these files.

Awin cookies do not contain any personal data and they are only read by our servers. Cookies allow publishers to promote businesses via an ethical, performance-based model. They also allow user experiences to be more targeted and tailored.

Despite this, users are able to, and do, configure their browsers to prevent cookies from being accepted or stored. While this is of little advantage to the user, the challenge for publisher networks is to adapt tracking methods to minimise untracked sale issues.

Awin have a range of techniques including first & third party cookies, IP checks, and eTags.

Despite their bad press cookies:

• Cannot contain viruses

• Cannot access or read your hard drive

• Cannot access you personal information (such as an email address)

• Cannot send emails or control any functions on your computer


Due to new European legislation regarding how websites store information about you, AWIN is updating its privacy policy. You can see the new version of our policy here. If you would like to see the information we capture on this website, please click here for further details. In order to accept cookies on this site please click the 'I ACCEPT' button