Advertiser Directory

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The Merchant Directory is the new way, in Darwin, for affiliates to browse for, and potentially interact with, merchants. Within the directory an affiliate can browse merchants based upon their membership status, view merchant profiles and refine the directory by a number of criteria.



Contents

Membership Status

All Merchants

This will show all of the merchants that fit within the criteria that has been specified.

Joined

This will show all of the merchants that do currently have a membership with the affiliate account that is viewing the directory and fit within the criteria that has been specified.

Not-joined

This will show all of the merchants that do not currently have a membership with the affiliate account that is viewing the directory that fit within the criteria that has been specified.

Pending

This will show all of the merchants that the affiliate account has a pending membership with (a membership that is waiting for a response from the merchant) that fit within the criteria that has been specified.

Suspended

This will show all of the merchants that have suspended a membership with the affiliate account that is viewing the directory that fit within the criteria that has been specified.

Rejected

This will show all of the merchants that have rejected a membership with the affiliate account that is viewing the directory that fit within the criteria that has been specified.


Closed

This tab will detail to the affiliate browsing the directory a list of all of the merchants that once had an affiliation with the browsing account but have since closed their programme on the network.

Such accounts cannot be interacted with as they no longer have a live programme and are just there so that affiliates can gauge how an advertiser closure might affect their campaigns.


Searching the Merchant Directory

Searching the merchant directory is easy; you have the option to search by

  • Merchant ID
  • Merchant Name
  • Website URL
  • Specific keywords contained on an advertiser profile

An affiliate can also refine the search even further with the filters providing one with more relevant results. These filters can be used with or without a keyword search and narrowed down with the various elements on the left hand side of the directory; an affiliate is able to refine by Sector, Datafeed (yes or no) and Merchant Payment Status.


Detailed View

Toggling the detailed view will open up a host of more information allowing an affiliate to get a snapshot of the merchant without viewing their full profile. In the detailed view an affiliate will see the merchant logo, description and a min/max commission/lead value.


Joining New Merchants

Once you have found an advertiser that you wish to work with you simply have to request entry onto their programme. You can do this by clicking on the Join button on their profile. This will send a note to the merchant indicating your desire to promote them via your affiliate business and they can then act upon that request.

The directory is constantly growing as more and more merchants join the network. This tool is designed to open up the relationship between merchant and affiliate, opening the channel of communication will only result in more successfully run programmes and a better return on investment.

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